See the ETTR workflow area for more on exposure and noise and push/pull.
As shown with the Olympus OM-D E-M5 and Nikon D800E, a typical digital sensor offers impressive exposure latitude in RAW, greatly exceeding what JPEG can handle. The Canon 5D Mark III is similar in its behavior.
The camera’s exposure
The camera was set to AdobeRGB color space to afford more exposure latitude.
White balance was set to Daylight (actual white balance as per the gray card was within 100° Kelvin from natural lighting and a warm-tone reflector panel).
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