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Hasselblad Appoints Ming Thein as Chief of Strategy

See my review of the Hasselblad X1D system in Medium Format.

I consider Ming Thein a personal friend and I am pleased to see this announcement.

For me at least, it brings additional comfort with the Hasselblad X1D system in particular, and what it might become over time.

Ming Thein

2017-03-28 Hasselblad, the leader in high-quality professional medium format cameras, today announced that Hasselblad ambassador Ming Thein has been appointed as Chief of Strategy.

During his former role as a Hasselblad ambassador, Ming Thein serviced industrial and corporate documentary clients across Asia and further afield. Based out of Kuala Lumpur, Ming specialises in representing the lifecycle of a company – from the people behind the creation to abstract beauty of the finished product – be it massive civil engineering projects, interiors or precision timepieces.

Location work is his forte, with clients including some of the largest developers and construction firms in Asia. Ming also holds an MA in Physics from The University of Oxford, and served as a director at various finance and private equity firms in Asia before quitting to pursue a lifelong dream of something visual, creative and specifically involving photography.

In his new role as Chief of Strategy at Hasselblad, Ming will use his customer experience insights to influence the future product roadmap, while helping to strengthen Hasselblad’s market position and meet the needs of semi-professional and professional photographers.

Speaking about his new role as Chief of Strategy at Hasselblad, Ming Thein said:

“I’m very excited to enter the next chapter of my relationship with Hasselblad; it is an honour to work with a brand that has such a strong history and such great people. I look forward to helping shape the company’s future product strategy to ensure Hasselblad continues to be a leader in photography, image quality and supporter of the arts.”

Paul Bram, Hasselblad CEO, said:

“We are delighted to welcome Ming Thein on board as our new Chief of Strategy. The combination of his skills as an accomplished photographer and a Hasselblad ambassador mean that Ming has expert insights into our target consumers. We look forward to working with Ming to help shape the future.”


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