Latest or all posts or last 15, 30, 90 or 180 days.
2024-03-28 10:04:30
Designed for the most demanding needs of photographers and videographers.
877-865-7002
Today’s Deal Zone Items... Handpicked deals...
$398 $328
SAVE $70

$3399 $2999
SAVE $400

$2997 $2997
SAVE $click

$348 $248
SAVE $100

$999 $699
SAVE $300

$5999 $4399
SAVE $1600

$1049 $879
SAVE $170

$4499 $3499
SAVE $1000

$999 $849
SAVE $150

$999 $799
SAVE $200

$5999 $4399
SAVE $1600

$799 $699
SAVE $100

$1199 $899
SAVE $300

$1099 $849
SAVE $250

$348 $248
SAVE $100

$1601 $998
SAVE $603

$3399 $2999
SAVE $400

$3997 $3697
SAVE $300

$5999 $4399
SAVE $1600

$1397 $997
SAVE $400

OWC Innergize Software for OWC Atlas Camera Cards: Displays Card Lifespan, Resets to Like-New Factory Condition

re: SDXC and CFExpress and OWC Innergize

OWC Atlas camera cards

As far as I know, no other camera card vendor has as broad and deep a camera-card ecosystem as does OWC (for both still and video). That, and the extremely high quality of the OWC Atlas cards is why I have switched to them exclusively, and agreed to become a brand ambassador for the OWC Atlas line*.

The OWC Atlas Pro and OWC Atlas Ultra cards are available inboth SDXC and CFExpress Type B and they are all are the very highest grade flash and build quality. I have switched to them exclusively. No CFExpress Type A card yet though.

Atlas Pro    = high grade cards at modest price point; write performance as high or higher than most all.
Atlas Ultra = high-end profession line with ultimate in write performance.

The OWC Atlas ecosystem includes a variety of peripherals with card reader slots as well as dedicated card readers including the ultra-fast OWC Atlas FXR.

Recommended camera cards and dedicated readers: SDXC and CFExpress
Good choices: OWC Atlas FXR, OWC Atlas Dual CFexpress + SD Card Card Reader, OWC Atlas Pro, OWC Atlas Ultra

* Disclosure: OWC traded-in existing cards of mine for the new Atlas lineup; I did not pay for them. Discounts also apply should I want to purchase more. Set expectations accordingly. But here is why I chose the OWC Atlas cards preferentially: they are (a) extremely well built, (b) top performers (c) have performed flawlessly for me in Leica, Canon, Nikon, Sony, Fujifilm cameras, (d) OWC Innergize ensures they’ll keep working and let me know status as they age.

OWC Innergize

Requires use of compatible reader, as well as OWC Atlas cards released roughly in October 2022 and later (cards with the new purple and blue style as shown at right).

Ever had your camera stutter for some weird reason? It might have been the card. I’ve had card failures and card glitches before.

Available previously for Windows and now for macOS, OWC Innergize is a slick new tool offering functionality that every pro can appreciate:

...Normal use of flash memory slowly degrades its ability to write at maximum speeds. When you need to use your camera’s most demanding settings, that’s when flash memory really gets stressed, and problems can occur. With Innergize, you can push past the limits of flash technology and not experience dropped frames, missing a picture because the camera buffer was maxed out,

Health — Over time and use cycles, flash memory does wear out. Innergize verifies and reports the percentage of use life remaining. Now you can work with full confidence your OWC flash memory product will deliver the reliability you can trust.

Sanitize — Writes, deletes, and formatting all take their toll on memory cards. Innergize cleans and restores the flash memory performance of OWC memory cards so you can get the best results on every use.

Field Upgrade —  When new cameras or firmware updates to existing cameras are introduced, they may not work properly with flash memory cards and drives. Innergize gives OWC memory card users the ability to quickly upgrade their firmware in the field for full compatibility, additional performance enhancements, and bug fixes for optimal reliability.

A solid workflow would using Sanitize regularly, after any big download and project completion, but only after full backups have been made (Sanitize restores like-new performance but all contents are wiped-out).

Below, OWC Innergize shows two cards and their lifespans remaining. The Ultra SD card took a beating with a full-capacity write (“full burn”) during testing, plus various other tests, plus some camera usage, a level of usage equivalent to weeks of shooting (350G or so).

OWC Innergize: Check Health displays lifespan remaining in percentage

Below, OWC Innergize has Sanitized two cards. They should now perform like factory-fresh cards.

OWC Innergize: Sanitize resets cards to like-new factory condition

Dr S writes:

Will OWC Innergize software work on cards from a different manufacturer?

DIGLLOYD: OWC Innergize software works only with OWC camera cards and card readers, and only with relatively recent OWC Atlas cards that were introduced around September 2020, the cards that have the new visual design as seen above.

Older OWC Atlas S Pro and OWC Atlas Pro Ultra" cards introduced around Dec 2021 do not contain the necessary firmware.

AFAIK, no other manufacturer has any capability like this, let alone firmware updates.


View all handpicked deals...

Sony WH-1000XM5 Noise-Canceling Wireless Over-Ear Headphones (Black)
$398 $328
SAVE $70

diglloyd Inc. | FTC Disclosure | PRIVACY POLICY | Trademarks | Terms of Use
Contact | About Lloyd Chambers | Consulting | Photo Tours
RSS Feeds | X.com/diglloyd
Copyright © 2022 diglloyd Inc, all rights reserved.